Meet the Team
Founder & Owner
Hello, I’m Michelle Loftus, founder and owner of The Loftus Guides.
The Loftus Guides helps travelers by crafting artisanal guides, articles, and books that are focused on experiential travel. We pride ourselves in navigating some of the world’s most interesting destinations to bring you highly curated advice, tips, and information carefully assembled in order to make each and every trip you embark on a memorable one.
Not only do we spend time researching a range of websites for you- we follow up to make sure the information is right, and we pride ourselves on keeping everything up to date. We do our best for you!
Welcome! The Loftus Guides is here to help you make the most of your trip, to the destinations we currently cover.
We want to bring you helpful tips and great content on many of the world’s best travel destinations. We use our resources to create lists and posts for you that are practical and interactive. Let us know what your questions are!
A true European, company founder Michelle Loftus grew up in England, France, Belgium, Italy and Germany, thanks to her father’s work as an advertising executive, which took him and his young family to live in all of these countries. With so much experience, it’s her dream to make sure people know what they need to for a really great holiday, or better- one they’ll remember forever.
We are a small but growing company, with Michelle at the helm. We manage all of our content in-house with our own researchers, writers and editors. The Loftus Guides is a parent company to our “Secrets of…” series, which explores many destinations worldwide. Keep in touch, as we roll out each one!
Director of Digital Marketing
Andréa Jones leads the digital and social media marketing for The Loftus Guides. Next on her travel bucket list is Paris!
Writer - Niagara
Kat Luxton, travel writer for The Loftus Guides, is a wanderer at heart, never truly putting down roots. A love of beauty and good people has kept her in the Niagara Region longer than anywhere else.